Of course. Here is the translation of the formal announcement into English, maintaining the professional tone suitable for investors.
Subject: Miss Grand International PCL Announces Vision and Officially Launches the Miss Universe Thailand 2025 Pageant
August 5, 2025, Bangkok – Miss Grand International Public Company Limited (MGI), the official license holder for the Miss Universe Thailand pageant, hosted the “Miss Universe Thailand 2025: Open To The Universe” press conference at MGI Hall, Bravo BKK. The event was presided over by Mr. Nawat Itsaragrisil, President of the Miss Universe Thailand Organization & Vice President of Miss Universe Asiana.
The purpose of this event was to officially introduce the contestants from 77 provinces and to present MGI’s strategic vision for elevating the pageant to a new dimension under the theme “The New Era.”
Key Highlights for Investors:
1. Vision & Strategy:
The pageant aims to select a winner who embodies the standards of 4B (Beauty, Body, Brain, Business) and 3E (Elegance, Empowering, Entertainment). This reflects the transformation of the beauty pageant into a business platform that creates added value and empowers women as influential figures and entrepreneurs.
The winner will represent Thailand at the 74th Miss Universe pageant, which Thailand is honored to host this year. This presents a significant opportunity to enhance the nation’s reputation and promote its image on a global stage.
2. Cultural & Economic Value:
The launch event featured a fashion show with Thai traditional costumes and evening gowns made from local fabrics from 77 provinces. This is part of a strategy to promote Thailand’s fashion and textile industries.
This initiative aligns with and supports the government’s policy to nominate “Chud Thai” (the traditional Thai costume) for inscription on the UNESCO Intangible Cultural Heritage list in 2026, which will add significant international value to the nation’s cultural heritage.
3. Engagement & Monetization:
The organization has launched an online voting system for the Miss Popular Vote title. This mechanism is designed to drive engagement from fan clubs and supporters while also serving as an ancillary revenue stream for the pageant’s activities.
Key Dates for the Miss Universe Thailand 2025 Competition:
August 9 – 16, 2025: Contestant activities and pageant camp in Phuket.
August 17, 2025: Closed-Door Interview round.
August 18, 2025: National Costume Competition.
August 20, 2025: Preliminary Competition.
August 23, 2025: Final Competition at MGI Hall.
The Miss Universe Thailand 2025 project, under the management of MGI, is not merely a beauty pageant but an investment in Intellectual Property (IP) with significant potential for business expansion, brand building, and the tangible promotion of Thai culture on the international stage.